Serving our Korean Customers

At Motorway Car Rentals, we pride ourselves on serving a diverse clientele from all over the world. To ensure every customer feels at ease, our multilingual team is always ready to assist, providing a seamless and personalised car rental experience.
A Korean who spent a significant portion of her professional life in Singapore, Laura Kim, our resident Korean speaker, reveals to us how she – as a member of our dynamic and experienced sales team – can assist you throughout the car rental process.
In this article, we shine the spotlight on one of our valued team members, Laura Kim. A Korean national who spent a significant part of her professional life in Singapore, Laura is our dedicated Korean-speaking sales representative.
She shares how her vast experience, empathetic nature, and customer-centric approach empower her to guide customers through every step of the rental process. From recommending the right vehicle to resolving any unexpected challenges, Laura is committed to making your journey with us smooth and seamless.

Laura’s Background
Laura brings a wealth of experience from her years in the I.T. departments of banks across Korea and Singapore. Her time in the financial sector sharpened her skills in problem-solving, and troubleshooting complex issues. After which she made a purposeful pivot into the automobile industry. Hence, she is no stranger to problem-solving and troubleshooting any issue that you might face, no matter how big or small.
Laura’s leap into completely unfamiliar territory – especially after such a long time out of the workforce – was a new challenge for her. Nevertheless, she was eager to learn the ropes and understand the intricacies of the industry. This willingness to step up and embrace challenges is what keeps Laura going. Over the course of her work, she aims to overcome any hurdle to assist you in finding the perfect car that suits your needs.

Empathising With You
According to her, one of the most common challenges that her clients – both corporate and individual – face is the higher price of renting a car here in Singapore compared to South Korea, owing to the higher cost of car ownership in Singapore due to fees such as the COE (Certificate of Entitlement) and road taxes. Nevertheless, Motorway’s extensive fleet of vehicles for rent ensures that there is a vehicle that caters to your needs and budget.
In fact, having experienced the process of replanting herself from South Korea and sinking her roots here in Singapore, she empathises deeply with the challenges that you might face when migrating here. She shares that as many Koreans would be residing in Singapore for a few years due to business, employment, or studies, purchasing a car would not be financially prudent given the high cost of car ownership. Furthermore, they would also have to go through the additional hassle of selling their car when leaving the country.
Laura also added that while Singapore’s public transportation system is well-developed, renting a vehicle would be helpful if you wish to transport bulky items, drive up to Malaysia, and explore the island. Furthermore, if you are a corporate client arranging for the transportation of overseas colleagues and clients, renting a car or hiring our chauffeur services is a convenient, comfortable and cost-effective option.
Putting Our Customers First
If you feel confused and uncomfortable navigating Singapore’s car rental scene, Laura can assist you with a polite, friendly, and respectful disposition.
For instance, Laura explains the terms and conditions clearly – both verbally and in writing – in Korean to ensure that you understand the various important contract points such as Vehicle Entry Permit (for Malaysia) details, maintenance support, 24-hour roadside assistance, payment procedures, and contact details. She can also promptly arrange for replacement vehicles, breakdown assistance, along with on-time vehicle delivery and pick-up services. With this, Laura hopes you can feel confident, supported, and well-cared for throughout your entire rental period.
Ultimately, we are driven by the trust that our valued customers have in us. Through her unwavering dedication towards ensuring a high standard of customer service for clients, Laura hopes that Motorway Car Rentals could be your reliable and credible partner in meeting your transportation needs.
Are you a Korean residing in Singapore looking for a reliable and trusty car rental service? Don’t hesitate to contact us at:
Laura Kim
Office Line: +65 6571 9609
Mobile Line: +65 9327 9000
KakaoTalk: motorwaykr
Email: [email protected]
Do also check out our Korean website at: https://kr.motorwaycarrentals.com